On World Diabetes Day, Nestlé Waters raises awareness on healthy hydration habits
Issy-les-Moulineaux – November 14, 2017 – Nestlé Waters publishes the second edition of its online survey on water consumption on the occasion of the World Diabetes Day to contribute to raising awareness about the importance of water hydration in diabetes.
The second edition of the Nestle Waters online survey on water consumption was conducted by Kantar TNS in six countries (France, Italy, Mexico, the UK, USA and Turkey) including a section on sugary drinks consumption and diabetes.
The online survey carried on to 3,024 people (about 500 people per country). Each sample is representative of a population aged 18 to 64 years (except for Mexico and Turkey where the survey included anyone over 18).
Diabetes and hydration
According to the International Diabetes Federation, diabetes affects more than 400 million adults today and caused 5 million deaths in 2015. The World Health Organization forecasts it could be the seventh leading cause of death by 2030.
The overconsumption of sugary drinks are one of the factors leading to diabetes as emphasized by the WHO through the voice of the Director of its Department for the Prevention of NCDs, Dr Douglas Bettcher: “Consumption of free sugars, including products like sugary drinks, is a major factor in the global increase of people suffering from (…) diabetes”.
Yet, the Nestlé Waters online survey shows that if people are mostly aware of the risks associated with sugary drinks, it does not stop them from consuming sugary drinks every day: there is a paradox between knowledge and behavior when it comes to hydration and sugary Continue reading